 | |
 View Larger |
Crafting and Executing Strategy : The Quest for Competitive Advantage - Concepts and Cases (Strategic Management: Concepts and Cases) By Jr., Arthur A ThompsonA. J. Strickland IIIJohn E Gamble ( McGraw-Hill/Irwin )
Release Date: 2004-06-24
Average Customer Rating:
Price: $152.81
Eligible for FREE Super Saver Shipping on orders over $25.
Availability: Usually ships in 1 to 3 weeks
|  Add to Cart |
|
|
Product Description
Thompson, Strickland and Gambles’, CRAFTING AND EXECUTING STRATEGY: The Quest for Competitive Advantage, 14e clearly conveys the central thrust of basic courses in business and competitive Strategy. This text presents the most recent research in strategy in a way that students can understand and apply to business cases and problems. This edition includes a streamlined presentation of the chapters and an all new chapter on Strategy, Ethics and Social Responsibility. Known for its cases and teaching notes, CRAFTING AND EXECUTING STRATEGY, 14e includes 37 new or updated cases that will spark student interest and generate lively classroom discussions.
|
|
 Strategy
Crafting & Executing Strategy is a great book, not only as a text book for a class but also as a guideline for new managers,simply a "must read" book.
|
Great case studies
If you have gone through business school, most of the information provided here are fairly generic. But what I love about this book is the numerous examples and case studies that it offers from Krispy Kreme to FedEx to McDonalds. Its analysis is right on the money and it teaches you how to modify your own strategies and operations.
|
Informative business guide to strategy ( jmartin1064 )
I bought this book for a college class and kept it. While it is not the most exciting book, the case studies are an excellent guide to a wide range of business plans and strategies. The cases are divided into four categories: single business companies, diversified companies, implementing and executing strategy and ethics & social responsibility. The cases are very complete and interesting. The downside is the shelf life of the book - I would expect a new edition before long.
|
 Student Review
I am a student majoring in Business Administration who recently used this text in an upper-level management course. The book's writing is utterly superfluous. Boredom was frequently my sentiment as I weeded through unnecessarily labyrinthine sentences. The ideas in the book were occasionally interesting, but were usually ideas I had already developed on my own via simple intuition. Perhaps the most valuable part of the text is the section of case studies. This closing segment of the book contains many great ideas for student projects. Overall, this text disappoints me as a student
|
 Product Still to be Used
I will begin using this product next week, and will be in a better position to review it after my six week module.
|
|
|
Addiction
