Product Description
Thompson, Strickland and Gamble's, CRAFTING AND EXECUTING STRATEGY, 15e presents the latest research findings from the literature and cutting-edge strategic practices of companies have been incorporated to keep step with both theory and practice. Scores of new examples have been added to complement the new and updated Illustration Capsules. More chapter-end exercises have been included. The result is a text treatment with more punch, greater clarity, and improved classroom effectiveness. But none of the changes have altered the fundamental character that has driven the text's success over the years. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management. This paperback version of the text does not contain any cases, but it does include 21 readings from noted business writers that support the concepts in the main text portion. Instructors who would like to create their own case packets to go with this book should go to www.mhhe.com/primis to make their selections.
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 Crafting/ Executing Strategy ( mon2danizzle )
Recieve on time with reimbursement check- seller had already used the textbook code. Would do business again.
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 False Discription
I ordered this book for my upper level business course at the university i attend and it is complete worthless to me. I needed the cases that WERE supposed to come with the book. Yet i received only the subject matter information, needless to say i wasted my money and i had to run copies off of someone elses text book. Maybe next time i will just pay the extra $60.00! At least ill know its the right book. Thanks!
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 Does not have BSG online code ( lauceme )
Same contents as the hard cover edition but this version does not come with BSG online access code. If you will need to play the Business Strategy Game online, you will need to pay $35 extra for online access code.
Language is a bit simplistic, not the type you would expect in a business textbook.
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Easy read
This book is fairly easy to read. Lots of good/useful case studies.
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Exellent condition ( esmckoy2 )
Book was in great condition. Received exactly as described. Top class seller.
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Addiction
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